Friday, January 10, 2014 @ 9:46am
10 Arguments to Convince Your Customers to Install Automatic Doors
The American Association of Automatic Door Manufactures (AAADM) has an excellent
PDF on their website about the top 10 reasons to install automatic doors. These
can be great selling points to help convince potential customers who are
undecided about whether or not to install automatic doors in their building.
Choose automatic swinging, folding, or sliding doors in an
array of colours, finishes, and designs to suit your building's specific needs.
2. Consumers Prefer
According to AAADM's consumer research, 98.9% of consumers prefer automatic doors. Furthermore, the study
found that "many consumers desire
automatic doors in places they aren't typically found today".
Consumers feel that automatic doors should be used by
business establishments, as a show of commitment to customer service. It is
particularly important to make entry easy for people who are elderly or
It's important for businesses to make a good first
impression on customers and clients. Automatic doors can contribute to a good
first impression, while manual doors can contribute to a negative first
impression (especially if the customer has a difficult time with it).
5. Easy to
Own, Use, and Maintain
Daily use of an automatic door is usually trouble-free when
it is installed and maintained by a qualified professional.
There are many economical automatic door options available
which have lengthy lifespans when correctly maintained.
Automatic doors help reduce energy expenditure by helping to
maintain the inside climate of the building. They close completely and cannot
be left open accidentally; this decreases heating and cooling costs.
National standards outline the requirements for automatic
doors, ensuring their continuing safety. AAADM-trained inspectors and
technicians are qualified to assess whether doors are compliant, and can
provide service if updates are required.
Compliance and Access for the Elderly
People who are elderly or handicapped need easy access to
buildings, with minimal effort. Automatic doors achieve this objective and welcome
everyone into your building.
10. Access to a Network of Professionals
AAADM members are certified through AAADM training. Every
member is a product of the collective knowledge of an organization dedicated to
safe and reliable door operation.
This document provides great suggestions for tackling the objections
of business and building owners who may be uncertain about installing an
automatic door. To learn more about each argument, click below to get the full
Click here to download the PDF.
offers regular AAADM training classes, including a hands-on demo, information
session, and Q&A period. Click here to see to see the next available class date.
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